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Workshop for health therapists
Tuesday 7th February 2012.

Do you have views on nutrition and health? Are you using social media to get your views to a wider audience and make more difference?

Social media is a huge free marketing opportunity for your knowledge and understanding about health but it has to be approached in the right way.
Join us on for an inspirational and practical morning to get started with social media …and keep going.

You will learn how to
  • use twitter facebook and Linked In
  • find new clients who need your help
  • know what to say - and how to say it
  • keep going once the initial excitement has worn off!

Who is this special workshop for?

Therapists who are passionate about well being, health and nutrition and would like to use social media for their business.

When: Tuesday February 7th 9:30 am - 12:30.
Where: Downley
Cost: £ 47 negotiated price reduction from £79
What do I get?
  • Presentation on the principles of social media
  • Step by step set up of accounts in the right way
  • How-to reminder pdf document
  • Follow up webinar for questions and answers
How do I reserve a place? Email jean@creativespark.uk.com or phone 01628 850082 to receive a preliminary questionnaire, invoice and more information.
What do I bring?A laptop .. if you have one. If you haven't don't worry, you will still gain lots of information and the confidence to apply it.
Who is your workshop leader? Jean Wolfe who has an intuitive and fun coach-approach to marketing and social media. She presents a weekly radio show on Marlow FM and helps business owners become the expert they want to see in the world.

"Jean you are a natural-born motivator!" AS
"Every time I see Jean I am inspired to take the right action" JP
"I found the workshop surprisingly inspirational and practical!" CC
"I am now confident to take my social media to higher levels." FP


Workshop Tuesday 17th May 2011.
"Get started in social media"

Do you want to get started with social media but don't know where to begin?
Twitter and facebook are constantly in the news and you could be missing out if you do not have a presence on line. It is easier to learn from a real person in a room rather than working out how to do it yourself.

You will
  • take your first steps on the three main social media sites,
  • discover how to spend your time effectively
  • develop the approach that will result in social media success.
The group is kept small so that you have a chance for personal attention. Before you come along you will be given some questions to think about which will help you make the most of your time at the workshop.

Cost: £ 149 reduced to £ 50 in honour of the Royal Wedding! It is good to have something to celebrate!

Place: Norden Farm Centre for the Arts Altwood Road, Maidenhead. SL6 4PF You may have heard that Norden Farm has been hurt by the financial cuts, so I want to offer support. (The room we meet in is lovely.) Bring your laptop.Time: 9:30 - 12:30

Course leader: Jean Wolfe helps small businesses make the most of their natural spark with authentic marketing. She gives talks and runs successful workshops on social media, and helps businesses develop a sustainable plan.

Her previous experience includes establishing international markets in solar power, and helping book authors with publicity.
"Jean you are a natural-born motivator "Alison S IFA,
"I now understand what my business is all about" Jan C Management Consultant,
"We have so many more people booked in now it is amazing, and I am on top of the business "Jenny Y Riding Stables

Send an email or telephone 01628 850082 to reserve your place.


What shall I write on social media?

You are on social media but you don't know what to write. The internet offers lots of free opportunities but it can be difficult to know what to say.
This 6 part webinar series held over 3 weeks will get you more fluent with your writing and able to sustain your internet presence.
We will look at what to say on twitter, facebook, Linked In, as well as blog posts, emails and "About Us" pages of company websites.

You take part from the comfort of your own computer or laptop and can contribute to live questions and answers. All sessions are recorded. The first webinar is held on 25 th May at 17:00 BST. (British Summer Time)
"The website copy is amazing. You understood the audiences - and our business - better than we know ourselves. We are also now getting a good response to the email." CB Education and Hospitality markets.
"We are now working with the biggest names in the sector. This is because of your support and belief that I could take the risk and become the thought leader". RT Third Sector.
"Customers tell us they picked up the phone because our website really speaks to them." CM Software market.
Cost: £ 149 reduced to £ 99 if booked by 18th May. Send an email through the contact page or telephone 01628 850082 to reserve your place.




Workshop March 8th 2011 International Women's Day
Your business is the vital way you bring your wonderfulness in to the world to help others, AND be fulfilled and earn what you deserve (and more!).

Taking the next steps is a mixture of thinking and action - both yin and yang energy.

If you want to make your business more satisfying there is no better day than International Women's Day 2011 to take action. Jean Wolfe will cover a variety of topics to help you take your business forward:

Discovering what is special about you

Finding your best clients

Developing a relaxed tone of voice for social media - and knowing what to write

Having a plan to take you forward for the next 3 months

as well as "how to" videos so you can take the steps one at a time.eg Setting up a facebook page, setting up a blog in 3 minutes.

We will meet face to face for the morning on International Women's Day at Norden Farm to kick off and information will also be delivered on line. Some before the event, and some after, but all can be watched at any time.

Join Us! Cost only £ 50 Date Tuesday March 8th,

Norden Farm Maidenhead Berkshire.

"Jean you are a natural-born motivator "Alison S IFA,

"I now understand what my business is all about" Jan C Management Consultant,


"We have so many more people booked in now it is amazing, and I am on top of the business "Jenny Y Riding Stables

Send an email or telephone 01628 850082 to reserve your place.
Twitter Workshops. Make twiitter part of the plan.
Is your business missing out if you are not on twitter, or not using it as part of your marketing plan? If you have looked at twitter and felt confused you are like the majority of the population. But there are gains if you go about twitter the right way.

I feel inspoired ... I see it clearly now .. This is a fantastic way to communicate I am a convert!

Twitter workshops have been held in January, February, December, November, October and September.

Stephen Fry is the most popular celebrity on twitter - you can make yourself the most popular in your niche!

I am hosting a radio programme on Marlow FM on Friday afternoons called "That Fabulous Friday Feeling". It was inspired by twitter's #followfriday where you let twitter (and the world!) know who is doing a good job and is worth following.

Friday's is such a great day .. even if you are going to work all weekend!

Do you have a Fabulous Feeling on a Friday? You could phone in and leave a very brief message on 0161 369 7766 about what you do on a Friday that gives you a good feeling. this will be turned into words by SpinVox and appear on the very search engine friendly portal Business in Berkshire and you have a chance of having it read out in the studio.
This magic will work for free but there are two catches: you only have until 12th June, and your message must be under a minute. Still, if you have done any networking you will know a minute is not very long! If in doubt think like twitter and make it just one short sentence.

So think about what you do that helps you get or keep a Fabulous Friday Feeling (the more related to your business the better), then pick up the phone and dial 0161 369 7766. When you have given your message, say your name and give your domain name.
For example "I always have a cup of coffee midmorning in the garden near the lavender while I think about the garden designs I have done during the week Jane Gardner www.gardendesigns.co.uk.
You will be spreading search engine love - and helping to make us all feel good in the recession. The bankers, big business and our elected MP's dont seem to know what they are doing .. perhaps it is up to smaller business to turn the tide of recession?


Start thinking and then phone up. If you do it wrong just have another go. A real human being will be looking at the words and will tidy it up so don't worry!

I am reading ...
HOW TO MAKE ONE HELL OF A PROFIT AND STILL GET TO HEAVEN

I have heard John de Martini speak on two occasions and he electrifies the room! He makes you think about the meaning of it all - as well as being hilariously entertaining. A wonderful combination. There are exercises to do at the end of the chapter which help you work out how the ideas apply to your life and business.

Internet Marketing owes a lot to direct marketing.

At the weekend I was lucky to hear one of the Uk's leadiing experts in Direct Marketing who reminded us that the internet is just one more way to reach the customer. Drayton Bird (yes, that is his name!) gave a lively engaging speech and was very humble about his own acheivements. It was a great reminder that effective selling and marketing comes back to knowing your prospective customer and building trust - if these are not in place, no amount of fancy tricks will bring success.

Talk "Use the Power of the Story in your Marketing".

Athena Network East Chilterns Regional Conference.

07 May 2008. Latimer House, Chesham, Bucks.

Stories are a fantastic way to tell prospective clients about what you do without selling to them! If you are networking with someone face to face, you can tell a story that matches the experience of the person in front of you. If they identify with the situation they will feel compelled to ask more, and are far more ready to trust you.

If you like to be authentic and honest, this is the perfect way to market your business without sounding like a sales person.

Your stories can be read as testimonials, they can be abbreviated into quotes, or presented more formally as Case Studies. It depends on the audience, and on whether you are writing an email newsletter, a website or blog, a brochure or tender document.

Please book for the conference through the Athena website
The Athena Network
To contact Jean email Jean

Want a guide to marketing you can do for yourself? For a 30 day plan for marketing success based on getting the message right for you, see - Spark into Marketing: Stop and Think 

 


Jean Wolfe of Creative Spark Communications
Jean Wolfe

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I enjoyed it so much I did it in one weekend! Discovered a lot and appreciated the light touch.

Charles Campbell Garden Design

Helped us to think through our approach, get much clearer - and enjoy the process!

Ute Wieczorek-King and Mary Fraser

You are always a breath of fresh air and wake me up to possibilities

Pattie Horrocks Coach and Trainer

"If getting clients has become a chore, I highly recommend this valuable resource which has Jean working her usual magic. Spark into Marketing! Stop and Think is about getting you to enjoy marketing your business, and it provides simple strategies for doing just that. From helping you to become clear about your ideal clients, gaining a greater knowledge of yourself and exactly what you want from your business to increasing your business credibility, this excellent course will put you back on track."

Lucie Storrs